MY CURLS COLLECTION
 
Release Your Curls!
Curly hair needs a lot of moisture, so for My Curls Collection Novex decided to mixed 7 nutri functional oils in one product, Olive, Argan, Ojon, Monoi, Coconut, Shea Butter and Moringa. This special mix of oils will bring the curls more hydration, nutrition, a powerful anti-frizz action and a spectacular shine. Cranberry, a small but powerful fruit, also helps shape the curls perfectly while maintaining shine.
 
Discover our My Curls Collection!
Infused with cranberry & 7 nutri functional oils, Olive, Argan, Monoi, Coconut, Shea Butter and Moringa to revitalize hair fiber by delivering intense nourishment and shine.
The secret behind the extreme potency of Novex My Curls Collection lies with its massive amount of nutrients, vitamins and fatty acids. 
 
VITAMIN A
An essential part of cell’s growth. 
Your hair is the fastest growing tissue and vitamin A helps produce healthy cells that promote long and healthy hair.
Vitamin A deficiency can result in lots of problems, including hair loss.
 
VITAMIN E
A known antioxidant, which helps build cells and tissues.
It promotes hair growth by repairing damage to hair follicles.
Oxidative stress happens to cells when it’s unable to detoxify itself, making it weak and unhealthy. A great antioxidant like Vitamin E prevents that from happening.
A study even revealed that people with alopecia (hair loss) experienced a 34.5% hair growth after 8 months of vitamin E supplementation.
 
PHYTOSTEROL
These compounds are naturally found in plants that are structurally identical to cholesterols. By mimicking cholesterols, it prevents hair loss by preventing damage to epidermal keratinocyte membrane (protein cell membrane).
It has a very strong anti-inflammatory property that prevents inflamed and itchy scalp, thus preventing hair loss.
It is also a DHT-blocker. DHT is the main cause of baldness in men. Phytosterol is known to inhibit 5-alpha reductase–an enzyme responsible for converting testosterone to DHT.
PHOSPHOLIPIDS
Research also proved that phospholipids promote hair growth. It’s believed to have a key role in the building and regeneration of epithelial cells and epidermal keratinocytes (building blocks of skin and hair).
It also places a vital role in the hair growth cycle by promoting the hair’s growth factor.
 
TOCOTRIENOLS
An extremely potent factor in increasing hair count (more volume).
Vitamin E  belongs to the tocotrienol family.
Like mentioned above, it serves to combat oxidative stress, thus, promoting hair growth.
Some believe that tocotrienols do not only promote hair growth, it also makes your hair darker too (prevents greying due to anti ageing properties).
 
TOCOPHEROLS
Tocopherol is another member of the vitamin E family. In fact, vitamin E’s compound name is alpha-tocopherol.
Hand in hand with tocotrienols, they work great in preventing oxidative stress to promote hair’s overall health.
 
OMEGA 3 FATTY ACIDS
Lack of Omega 3 fatty acids are a known cause of baldness.
These fatty acids are essential in the overall health of cells.
These fatty acids keep your hair healthy and moisturized while preventing dryness, itchiness and irritation to your scalp.
It also prevents hair loss.
 
OMEGA 6 FATTY ACIDS
Omega 6 (Linoleic Acid) is an essential fatty acid that is not readily available in the human body and must be ingested through food.
This works hand in hand with omega 3 fatty acids to promote cell’s health.
This acid keeps your hair hydrated by regulating water loss.
It is also responsible for stimulating hair growth.
Omega 6 has anti-inflammatory properties that relieves eczema and similar skin/scalp conditions.
 
OMEGA 9 FATTY ACIDS
A non-essential fatty acid. Like Omega 6, it helps prevent water loss from hair.
It is said to be responsible for making the hair softer and more pliable.
It keeps hair and skin hydrated, preventing it from flaking, itching and drying.
The right proportion of these 3 omega fatty acids (3,6 and 9) has many proven benefits for skin and hair care.
 
NOVEX MY CURLS SALT FREE CONDITIONER 300ML
Novex My Curls Conditioner provides daily care for your hair, granting much more softness, hydration and brilliant shine. Its formula with the mix of 7 Nutri functional Oils and Cranberry acts by penetrating deep into the hair fiber, bringing to the curls more hydration, nutrition and powerful anti-frizz action.
 
BENEFITS OF NOVEX MY CURLS SALT FREE CONDITIONER 
INTENSIVE CURL TREATMENT HAIR MASK
This product uses a blend of natural oils to nourish and drench curly hair in moisture. This product is applied to clean, damp hair and combed through the hair. Leave in for 15 minutes and rinse hair thoroughly.
REPAIRS AND DEFINES WITH NATURAL OILS
This deep conditioning formula work for all types of curls. Using the finest natural Extra Virgin Olive Oil, Macadamia Nut Oil, Argan Oil and Coconut Oil to repair and define kinky, natural, curly, wavy or frizzy hair. Curls need definition and moisture to look their best. Repair from the inside out with this nourishing formula.
MOISTURIZES AND ELIMINATES FRIZZ
Frizz and curls do not mix. By sealing the cuticle and locking in deep moisture this intensive curl treatment eliminates frizz and gives curls the sleek and smooth finish they need whether you air dry or diffuse.
SOFTENS AND PROTECTS CURLS 
Keep your curls soft and touchable. Dry and damaged curls can feel crunchy and rough. Instantly soften your hair and brings back the touchable softness that defines good curly hair.
INSTANT DETANGLING TREATMENT
If you have tangles and a sensitive scalp you need an extra boost to comb your hair smooth. Apply this product roots to ends and comb through the hair in the shower. This formula provides instant slip to the hair that helps detangle gently and without pain. Great from Women, Men and Children
Sodium Chloride & Salt-Free
This formula is safe to use on all hair treated with keratin smoothing systems or other chemical smoothing treatments such as hydroxide relaxers and permanent waves.